Native’s Controlled Circulation Service to universities and colleges enables your publication to reach students where they live, work and socialise. We use controlled distribution to target students directly by placing your title in the best strategic locations around universities, colleges and student accommodation buildings. We have over 100 branded magazine stands situated in college Student Union buildings, university bookshops, reception areas, laundry rooms, university libraries, student cafés and anywhere else with a high footfall. All of the magazines that are distributed this way are fully ABC recognised and count towards audited circulation figures.
What we will do for you
We direct our Controlled Circulation Service towards students because we believe they are a key target audience for many magazines and publications, and one that holds a lot of potential when it comes to generating that all important advertising revenue. Contrary to popular belief, many students do have a significant disposable income, and from their very first day at university or college, they will be bombarded with promotions from clubs, retailers and other companies all trying to coax that cash away from them. Why should your advertisers miss out?
Students are also continually socialising and communicating with each other, and if they come across something they like, they will tell their friends about it. This can be fantastic publicity for your publication, especially as many students have a nationwide network of friends at various universities and colleges and over 90% use social networking websites to stay in touch. Potentially, university students are tomorrow’s high earners and key decision makers and if they are exposed to your publication now, either by picking up a free copy from one of our Native magazine stands or by hearing about it from a friend who has picked up a copy, they will be more likely to buy it in the future.
How to get in touch
You can take advantage of this exciting opportunity to market your publication to university and college students by clicking on the ‘sign up’ button below and filling in our online application form. Or alternatively you can call us on 01924 228308 and arrange for one of our representatives to call in to see you in person.
The IOE Students Union greatly looks forward to the magazines from Native that arrive every other day. They have been a big hit with students and staff alike, and are a great way to get students into the Union canteen for food and drink. I have even been asked by some to keep magazines aside for them. Our students are postgraduates from many walks of life and many are teachers who are furthering their education, so a wide range of students are reading the magazines.
Shana Tufail - Office Administrator,
Institute of Education Students' Union
